We’re mixing it up today and instead of talking about Abby’s digital products, she came on the show to talk about all things marketing. From creating pillar content to getting in front of other people’s audiences, Abby answers all of my marketing questions!
Have you ever thought about print on demand products as part of your offerings? Tim shares why and how he added these to his product list which also includes a few templates available on Gumroad.
Hollie created the Ultimate Branding Checklist as a lead magnet for her list. After seeing a lot of success, she decided to expand on it and now offers three additional paid options.
Debbie had been maintaining websites for many years, communicating with clients using email templates and snippets from Google docs. She was looking for a better way to clearly let her clients know what was and wasn’t included in her care plans (and to upsell additional services). Once she created a comprehensive document, she also had a product to sell to her peers.
Kathleen has been creating digital products for 10 years and most recently launched Quizillionaire, a toolkit to create a high-converting online quiz that attracts your ideal customer. We talk about the pieces of Kathleen’s sales funnel along with creator mindset blocks and shifts.
Maggie joins me to talk about her Solo Business Retreat Planning Guide and how this low-priced product is an offering for anyone at any point in their journey.
Angela talks about her first product, The Flourishing Affiliate and how the process was much different from her new product, The Affiliate Ascent. I also ask all of my burning questions about using affiliate marketing with your digital products.
Kim has been a serious student of marketing for as long as she’s been in business. She also walks her talk and gets “clarity through the doing.” In this episode, Kim also shares her love of physical products and how she’s been offering those from the very beginning.
Shawn is a business coach who advises her clients to act because action creates clarity. Learn how she has embodied this mantra with her first and second businesses and the digital products she’s created over the years.