Ongoing marketing for your digital product

Ongoing marketing for your digital product

There are two types of marketing when it comes to digital products – launch marketing and ongoing marketing. Today we’ll talk about several things that you can do to market your product ongoing, beyond that initial launch period.

Balancing existing client work with creating a new digital product

Balancing existing client work with creating a new digital product

You may be wondering (like Roy on Threads) how to actually find time to work on a new digital product when you have client work and other obligations. In this episode, I share some questions around mindset to make sure you’re in a good place, plus a few strategies for planning and time management.

Maximizing your website for converting digital products

Maximizing your website for converting digital products

I posted a question on Twitter and Threads recently that I was planning solo episodes. I asked, what are you interested in learning about digital products? Fatima responded and said, maximizing your website for converting digital products. I love to talk about websites and have a ton of tips for you in this episode.

Continuous learning and experimentation in business with Kim Doyal

Continuous learning and experimentation in business with Kim Doyal

Kim has been a serious student of marketing for as long as she’s been in business. She also walks her talk and gets “clarity through the doing.” In this episode, Kim also shares her love of physical products and how she’s been offering those from the very beginning.

Dealing with disappointment in your first digital product

Dealing with disappointment in your first digital product

Digital products are not all rainbows and bubbles and baskets of kittens and buckets of money. There are a couple of different ways that you may experience disappointment with your digital product and in this episode, I talk about three of them.