Why you should create digital products even though similar information is available for free

Recently a friend asked, “Why would someone pay for a digital product (ebook, video, course, etc.) when they could just get the same information online for free?” 🤔 Which begs the question — why should you create digital products if similar content is available for free? Drawbacks of free stuff on the internet The internet…

If you’re going to sell digital products, you need an email list

If you’re going to sell digital products, you need an email list. Let me repeat. You need an email list. As someone who helps small businesses with their websites and email marketing, here’s what I see (all too often): ✅ A client is ready to build their list, so we set up an email marketing…

How to create your first digital product in a fraction of the time

When thinking about creating digital products for the first time, many service-providers go directly to a large offering like a course. They spend a ton of time creating it only to launch to crickets. 🦗 What if you could create your first digital product in a fraction of the time?  The answer is to think…

Questions to ask before and after you create your digital product

When thinking about creating a digital product, most people go directly to the execution and technical details. What am I going to create? How will I create it? What will it look like? How will I deliver it? How much should I charge? These are all great questions and answering them is a necessary part…