Start here on the path to your digital product

Start here on the path to your digital product

There’s a lot that goes into creating a digital product, but a common question that people ask is, where do I even start? In this episode I’ll share five steps to get started – scope, topic, audience, result and timeframe.

If I have a lead magnet, do I have a digital product?

If I have a lead magnet, do I have a digital product?

A new connection recently asked, If I have a lead magnet, do I have a product? And the answer is YES. Today I’ll share a few options when it comes to creating a digital product, all from the perspective of lead magnets.

What’s the best sales platform for my digital product?

What’s the best sales platform for my digital product?

There are tons of sales platforms out there for your digital product – how do you know which is the best one for you? Let’s talk about a few questions to ask when vetting sales platforms. I’ll also share a variety of options and talk a bit about each.

Ongoing marketing for your digital product

Ongoing marketing for your digital product

There are two types of marketing when it comes to digital products – launch marketing and ongoing marketing. Today we’ll talk about several things that you can do to market your product ongoing, beyond that initial launch period.